Tuesday 5 November 2013

Remembering Raymond Loewy

Today, in a Google Doodle, Google commemorates the 120th birthday of Raymond Loewy, the Jewish designer who achieved fame for the magnitude of his design efforts across a variety of industries. 

He was featured on the cover of Time magazine on 31 October 1949 and, amongst other things, designed the iconic Coca-Cola bottle, the streamlined Greyhound bus, the John F. Kennedy postage stamp, steam trains for the Pennsylvania Railroad, the interiors of NASA's Saturn I, Saturn V, and Skylab, Schick electric razors, several models of Studebaker cars, and the logos of Exxon oil, Greyhound, Nabisco, Shell and the United States Postal Service.

I confess that I knew nothing about Loewy until today but the scale and scope of his design work is staggering. A true genius.

Visit his website here.

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